StudentShare
Contact Us
Sign In / Sign Up for FREE
Search
Go to advanced search...

International business contest - Research Paper Example

Cite this document
Summary
Geographic segmentation is based on identifying the market according to its geographical characteristics. Egypt can be identified as a one of the world's largest countries and is located at the northern corner of Africa with the size of approximately 997, 740 square kilometers…
Download full paper File format: .doc, available for editing
GRAB THE BEST PAPER91.3% of users find it useful
International business contest
Read Text Preview

Extract of sample "International business contest"

Download file to see previous pages

where there are sizeable potential consumer concentrations. Demographic segmentation refers to the practice in which the company focuses on age, gender, marital status and similar characteristics. It's the most popular strategy or basis for segmenting the market though its complicated nature at times necessitates fist hand information about customer behavior (Rivlin, 2003). While variables associated with demographics can be easily obtained and the related metrics would readily lend to interpretations, there is still a very demanding process of data gathering and storage to be retrieved when needed for a variety of purposes such as cross checks and extrapolation studies.

Egypt can be identified as a country which consists of most population in the Middle East and the 3rd in the African Continent. Thus out of the total population 99% of them are concentrated on major cities of Cairo and Alexandria which centered on the banks of Nile. Therefore Company need to basically focus its attention on those greatest cities in order to successfully market the Washing Machine. Consumer demographics also involve age and lifecycle studies. Economic factors include the relative value for money concept.

Egypt is mainly depends on the agriculture, tourism, media and petroleum exports. However the rapid growing population and the liberal economic policies have increased the economic growth of the country. Therefore it is obvious that economically speaking Egypt population would influenced by a strong desire to save on time and money with their busiest life style (Bolbol, Fatheldin, & Omran, 2005). Thus their demand patterns for washing machines are essentially determined by the degree of necessity to save time.

This economic proposition is said to be much stronger than many other concerns. This argument has been put forward by some market analysts as a stage of transformation that ultimately leads to copied lifestyles.2. Political Profile2.1. Government The political dispensation of the country is a republic. Thus it includes Executive arm of the State and a Head of the government. It is a Presidential Republican State where the executive power and the legislative power are shared by both the Government and People's Assembly.

Since the year of 1953 the Republican form of government has been exercising the power in a more transparent system which allows eighteen political parties to conduct their activities in order to capture the government power in a more democratic way. The ruling party of the government is National Democratic Party. Thus the term of the government will not be more than five years. But any time if the President wishes he can dissolve the parliament by promulgating an order. So the government and legislative activities are mostly based on the executive pow

...Download file to see next pages Read More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“International business contest Research Paper Example | Topics and Well Written Essays - 2750 words”, n.d.)
International business contest Research Paper Example | Topics and Well Written Essays - 2750 words. Retrieved from https://studentshare.org/miscellaneous/1506229-international-business-contest
(International Business Contest Research Paper Example | Topics and Well Written Essays - 2750 Words)
International Business Contest Research Paper Example | Topics and Well Written Essays - 2750 Words. https://studentshare.org/miscellaneous/1506229-international-business-contest.
“International Business Contest Research Paper Example | Topics and Well Written Essays - 2750 Words”, n.d. https://studentshare.org/miscellaneous/1506229-international-business-contest.
  • Cited: 0 times

CHECK THESE SAMPLES OF International business contest

The Australian Wine Industry

9 Pages (2250 words) Essay

The Concept of Globalisation and its Effect on International Businesses

Starting off with the complex aspect of culture, the essay will then delve into further studies on globalization and international business with the help of relevant literature and applicable real-time cases.... The following paper is a critical analysis of the concept of globalization and its effect on international businesses with a specific emphasis on challenges international managers face across cultures, and how new functions like international Human Resource Management (IHRM) are endeavoring to make these challenges manageable....
20 Pages (5000 words) Assignment

International Business in Context

This paper ''international business in Context'' tells us that Organizations today operate in highly volatile market conditions which often pose critical challenges in the form of natural disasters, as well as various man-made challenges such as political coups leading to war and other cross border hostilities etc.... hellip; Such challenges have a great impact on international businesses, with the result that a significant amount of damage is caused to human life as well as property....
5 Pages (1250 words) Essay

International Business Strategy as the Concept of First-Mover Advantage

The author of the paper focuses on the international business strategy as the concept of first-mover advantage.... In the context of international business, the first-mover advantage theory can be related to the work of Markusen (2002).... Under these terms, the development of international business is based on two, critical, factors: a) learning effects; this term is used for showing the transfer of knowledge between 'the research and development sector of each business and its other sectors/ departments' (Sitkin and Bowen 2013, p....
10 Pages (2500 words) Literature review

Global and International Business Contexts

Talking about the consumption, the chief coffee consumer country in the world is USA with coffee imports of around 1.... billion kg every year.... hellip; The nation being famous as tea drinker the consumption of coffee was stagnant in 1990s but the trend is changing and the population taste is changing from This is mainly because of drinking habits in non-traditional regions, growing culture of cafes and increasing share of instant coffee (Surana 2009)....
10 Pages (2500 words) Essay

Global and International Business Context

It begins with a brief introduction to both the global and Australian wine markets, and is followed by the use of Porter's National Diamond and other appropriate models to assess the… It also provides a critical analysis of Porter's National Diamond, before providing conclusions and recommendations as to whether it is appropriate to enter the Australian wine market. ...
10 Pages (2500 words) Essay

Culture in International Business Context

Through the increase in globalization, there have been growing trends in the multinational and global business endeavors.... Globalization, as well as the varied cultures in different countries, has resulted in the challenge of business competitiveness.... The purpose of the following literature review is to summarize the theoretical knowledge behind the term of organizational culture....
6 Pages (1500 words) Literature review

Global and International Business Contexts

This research paper describes the analysis of the global market and international business.... It provides a detailed analysis of international business contexts, analysis of global retail industry and its consequences.... As the world started opening up with the advent of eased regulations to allow free business transactions across countries, companies across the world started looking at opportunities beyond their own countries....
10 Pages (2500 words) Research Paper
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Contact Us